In this episode of Car Wash M&A, host Lanese Barnett chats candidly with Matt DeWolf, chief marketing officer of the International Carwash Association and host of CAR WASH, the podcast. Tune into episode 19 for behind-the-scenes commentary with Lanese and Matt where these long-time friends talk shop, nerd out about car wash marketing, and dive further into themes from the episode on the car wash industry.
“Well, and I think it’s only going to get better. I mean, now that we are so much more visible, and there’s so much more interest, both just in general terms, and from a financial perspective. All this money came into the industry, and we can do so much more, and it’s pushing so much innovation, and it’s pushing all of these really great entrepreneurs in this industry to think differently, and to like stretch those muscles, right? People were kind of building up their businesses and maybe were getting pretty comfortable doing that. And now, there’s all this new challenge and all this new pressure. And it’s a really kind of perfect place, I think, for those folks who do a great job to really expand and disrupt in new and exciting ways. I’m super excited to see what comes out of that.” – Matt DeWolf